Like James Lavelle of Mo' Wax Records, Freeland rose to prominence as a
dance music w?ind, becoming a highly successful, DJ, remixer, club promoter
and record label boss while still in his early twenties. In 1998, the UK's
DJ magazine's reader's poll of the world's Top 100 DJs ranked him at number
34. Originally a deep house DJ, Freeland became known for seamlessly
blending hip-hop and electro into his sets. He pioneered "nu-school breaks"
- breakbeats with an eclectic range of influences including techno, drum
'n' bass and world music. Although DJing on the London club scene from
1992, his first mix compilation, Coastal Breaks, was not released until
1996. A double CD comprising 32 tracks, it received high praise from the
critics and raised Freeland's profile, enabling him to tour in the UK and
the USA. He won the admiration of many respected UK DJs such as Carl Cox,
Sasha, the Chemical Brothers and Andy Weatherall. He supported Cox on
several dates of his F.A.C.T. 2 world tour.
In 1997, he ran a successful night, "Friction", in Soho, London with DJ
friends, Rennie Pilgrem and Tayo. In that year, he also released a single
with his friend Kevin Beber, "Number 43 With Steamed Rice Please" under the
name Tsunami One. The popularity of the track in the clubs led to remix
work for the Orb, DeeJay Punk-Roc, Headrillaz and Orbital. Freeland began
1998 by touring Australia with DJ Krush, Pressure Drop and Jos?adilla.
Coastal Breaks 2 was released and was a critical and commercial success.
With his determination to innovate and experiment, the master of "nu-school
breaks" is being tipped by many dance journalists as the next DJ superstar.